Use AI to spot what your marketing team is missing
Read the article →Workflows & AI systems
We map how each function works, redesign the workflows that matter most, and build the AI systems that run them, inside your tools.
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We train your team and build AI systems that run inside your business, so AI becomes central to everyday work and its results start to show up in your revenue.
Teams we've built growth systems for
Twenty years ago, every business had to become an internet business. The ones that moved first went on to dominate the next decade.
Now every business has to become AI-native, and the race has already started.
The world's top CEOs are already saying it.
AI is no longer a single breakthrough or application – it is essential infrastructure. Every company will use it.
Jensen Huang · Founder & CEO, NVIDIA
We're starting to see projects that used to require big teams now be accomplished by a single very talented person.
Mark Zuckerberg · Founder & CEO, Meta
We are making every one of our businesses AI-native, positioning them for hyper-growth.
Mukesh Ambani · Chairman & MD, Reliance Industries
It is the biggest platform shift of our lifetimes.
Sundar Pichai · CEO, Google & Alphabet
AI will affect virtually every function, application and process in the company.
Jamie Dimon · Chairman & CEO, JPMorganChase
There will be billions of these agents, across every company and in every imaginable field.
Andy Jassy · CEO, Amazon
Our approach works top-down and bottom-up, at the same time. We put in AI systems with your leaders that have a direct impact on revenue, and train your team to build more themselves.
Leaders set the direction, the rules and the systems the company runs on.
We map how each function works, redesign the workflows that matter most, and build the AI systems that run them, inside your tools.
We set clear rules for how AI is used, and help every team make it part of how they work.
What you have when leaders and teams change together.
Every team learns to use AI and builds its own workflows, on its own work.
We teach business leaders on two of India's leading business platforms.
ET AI HQExecutive AI programs from The Economic Times
Inc42 AIQAI programs for founders and business leadersLive, hands-on workshops for marketing, sales and business leaders. You build alongside us, on real company problems.
Programs for your company, on your team's real work. Each person leaves with workflows they built and own.
Not sure where to start?
That's what the first call is for.
We walk the walk.
We run our own company on the systems we build for clients. Here are two of them at work, start to finish.
We start with the teams and workflows that cost you the most time. By the end of the first month, your people are using new AI workflows every day, and you can see the time saved against where you started.
30 minutes with our founder on your goals, your teams, and where AI can make the biggest impact.
We map how each team works, set a baseline, and pick the workflows with a direct impact on revenue.
Hands-on sessions on your team's real work, while we build the priority workflows with them.
New workflows in daily use, and time saved measured against your baseline.
5–7 workflows live per teamWe bring in more teams, build a shared company brain, and set up governance and AI champions, with results reported to you every month.
Free, 30 minutes, no commitment.
Book a Strategy CallWins from the systems we've built with our clients.
A full set of on-brand ad images used to take a few people a couple of days. Now one person makes them in 30–45 minutes, and reviews every image before it goes live.
A tailored client proposal, ready to review in about 10 minutes.
Skills in Claude… doing work I'd actually been doing by hand.
Automated end to end.
Effort tracking stock-exchange filings.
6 hours → 45 minutes. Accounting data becomes dashboards and insights.
225 minutes → 55 minutes. Every story's research becomes shared memory, so the next one starts ahead.
Screening to final interview in half the time.
Saved every week, per sales rep. CRM updates, inbox and calendar admin are now handled by AI.
Before and after times reported by the people who built and run each system.
See what this could look like in your team.
Free 30-minute call.
A few of the workflows we build, function by function. Each one runs inside the tools your team already uses.
One idea becomes posts, emails and a blog draft, all in your brand voice.
Trigger: Idea + past content + brief in Slack (Any time). AI step: Writes every format in your voice. Human check: Editor approves. Output: Blog draft + email + posts (Same day).
Turns your goals and past results into a brief and ad variations to test.
Trigger: Past results + goals (New campaign). AI step: Drafts the brief and variations. Human check: Team picks what runs. Output: Brief + ad variations (Ready to test).
Pulls numbers from your ad platforms and CRM every Monday and explains what changed.
Trigger: Ad platforms + CRM (Mon 8:00). AI step: Pulls numbers, writes the story. Human check: Lead reviews. Output: Dashboard + summary in Slack (Mon 9:00).
Researches every new lead, scores the fit and drafts the first message.
Trigger: New lead + CRM (Lead arrives). AI step: Researches, scores, drafts. Human check: Rep sends or skips. Output: Scored lead + first message (Minutes later).
A one-page brief before each call, then notes, next steps and a CRM update after it.
Trigger: Calendar + call recording (Before the call). AI step: Briefs before, summarises after. Human check: Rep confirms next steps. Output: Call brief + CRM update (After the call).
Drafts the proposal and follow-up emails from the call notes.
Trigger: Call notes + past proposals (Call ends). AI step: Drafts proposal and emails. Human check: Rep edits and sends. Output: Proposal + follow-up (Same hour).
Drafts the job description, screens applications against your criteria and shortlists with reasons.
Trigger: Role + applications (Applications in). AI step: Screens against your criteria. Human check: Hiring manager decides. Output: Shortlist + replies (Shortlist out).
Builds each new hire's first-30-days plan and answers their questions.
Trigger: New hire + handbook (Offer accepted). AI step: Plans and answers. Human check: HR checks the plan. Output: 30-day plan + answers in Slack (Day one).
Staff ask in Slack and get the answer from your handbook, with the source.
Trigger: Question + handbook (Question asked). AI step: Finds the answer and source. Human check: HR handles exceptions. Output: Answer + link (Seconds later).
Turns meeting notes into assigned tasks and drafted follow-ups.
Trigger: Meeting recording (Meeting ends). AI step: Pulls tasks and owners. Human check: Owner approves. Output: Tasks + follow-ups (Before the next one).
Turns a recorded walkthrough into a written, step-by-step SOP.
Trigger: Screen recording (Recorded). AI step: Writes the SOP. Human check: Process owner signs off. Output: Step-by-step SOP (Documented).
Sorts incoming requests, routes them to the right person and drafts a reply.
Trigger: Inbox + forms (Request in). AI step: Sorts, routes, drafts. Human check: Owner sends. Output: Routed task + draft reply (Routed).
Pulls the numbers and drafts the commentary for your monthly pack.
Trigger: Books + bank (Month closes). AI step: Builds pack and commentary. Human check: Finance lead reviews. Output: Report pack + commentary (Day one).
Flags mismatches between the bank, invoices and the books.
Trigger: Bank + ledger (Daily). AI step: Matches every line. Human check: Team clears exceptions. Output: Exceptions only (Daily).
Tracks overdue invoices and drafts polite, timely reminders.
Trigger: Receivables (Invoice overdue). AI step: Tracks and drafts reminders. Human check: Finance approves. Output: Reminders (Reminder sent).
These are a starting point. Every company gets systems built around how its own teams work.
For marketing, sales and business leaders
See what AI can do for your function, then build your first workflows live.
1 day · 3 live sessions · online
For teams that need to get hands-on, fast
Programs built on your team's real work, with a track for every function.
1-month sprint or 3-month program
For leaders ready to make a function AI-native
We redesign the workflows that matter most and build the systems that run them.
Starts with a 30-day sprint
Not sure which fits? Start with a 30-minute call.
Free, with our founder. We'll tell you honestly which of these fits, if any.
Concepts get simplified without getting thinned out. A short duration program that covers far more ground than the calendar suggests. Worth every hour!

Rohit Pitale
Co-founder · Unbox Robotics
I knew about 80% of the tools. What this gave me was the end-to-end view – system thinking. That is what gets overwhelming, especially if you are not a tech person, and it matters far more than any single tool.

Siddharth Tilwankar
Former Product Head · SMFG India
We learned so much today. I picked up new skills I can use in my day-to-day work from tomorrow. You are doing a great job – I will definitely come back for the next part.

Prasad Valluri
COO · Simplify Home
The bigger one is the move from having AI tools to having a company brain. One system that holds your context, connects to what you already run on, keeps memory, and gets better every day it runs.

Ankur Kayesth
SVP Marketing · Kraftshala
Upcoming workshops

For marketing leaders who want to grow output and outcomes without adding headcount.
See the full program
For founders and business leaders who want to build the AI systems that run their company's work.
See the full programThe people who teach your team are the people who build your systems.

GTM Strategy & AI Transformation
Co-Founder, AIxGrowth
25+
tech companies scaled
100+
business leaders interviewed
Pallav has spent over a decade scaling growth for 25+ tech companies globally and built an edtech brand that trained thousands of startup founders and senior leaders. He now helps enterprises drive AI transformation that improves productivity, accelerates growth, and delivers measurable business results. He combines his operator's experience with firsthand insights from interviewing 100+ top business leaders, including the founders of Paytm, Zoho, Zerodha, and Razorpay.

AI Systems & Implementation
Co-founder, EPYC
115+
companies' growth systems built
10,000+
professionals trained
Keshav co-founded EPYC, the product and engineering studio that built growth systems for 115+ companies including Accel, Polygon, IBM, Google, and Cleartrip. He specialises in the hard part of AI transformation – converting business requirements into production AI systems, automation, and infrastructure that works at enterprise scale. He has trained 10,000+ professionals to build using no-code and AI.

AI Products & Solution Design
Co-founder, EPYC
125+
products delivered
12,000+
students trained
Mayank is a 2x founder and technology leader who has led the delivery of 125+ products for companies like Amazon, Dell, Gates Foundation, Volkswagen and upGrad. He is a visiting faculty at top institutions, teaches AI to celebrities and business leaders, and has trained 12,000+ students in his career. He now applies his expertise to AI transformation – building governed, AI-native systems for enterprises.
Articles on building AI systems for marketing, sales and the teams around them.
Use AI to spot what your marketing team is missing
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Read the article →Why AI productivity gains are not showing up in revenue
Read the article →What leaders ask us before they start.
Most teams use ChatGPT one prompt at a time. They paste the same context in again and again, and whatever one person figures out stays with that person. ChatGPT is a tool. What moves the numbers are AI systems that hold your company's context, run multi-step workflows on their own and take the manual grunt work off your team. That's what we build, and what we train your team to build.
Training gets your team building and using AI workflows on their own work, 5–7 per team in the first month. Transformation is where we redesign the workflows that matter most and build the systems that run them with you. Most companies start with one and add the other. The free call is where we work out which one fits.
Yes, and most companies do. We start with the team where AI will pay back fastest, usually marketing or sales, show the results, and then bring in the next team.
Less than you'd expect, because the sessions are built around your team's real work. The time they spend learning is time spent on the job, and the workflows they build start saving hours within the first month.
No. We work with marketing, sales, HR and finance teams, not engineers. Your people learn to build with no-code and AI tools, and we handle the technical setup behind the systems.
We set a baseline in the first week: how long the work takes today and what it costs. From there we track the time saved and the results against that baseline, and report them to you every month.
We use AI to take the repetitive steps off people's plates, so they spend their time on work that needs judgment. A person signs off on every output, and the people who know the work best are the ones who build and run the systems.
We work inside the AI tools your company already approves, set data rules in the first session and keep a human approval step in every workflow we build.
Book a free strategy call. In 30 minutes we look at your goals and show you where AI will pay back first. No commitment.
Every engagement gets senior attention, from our founder and the team that builds the systems. If you're ready to make your teams AI-native, let's talk.
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